Leading up to the 2022 midterm elections, teams at Nextdoor built on past infrastructure, developed new solutions, and partnered with leading organizations to support safe and fair elections.
We are proud to have played a part in promoting voter turnout while minimizing the presence of harmful online election-related content.
We’ve highlighted a number of our initiatives below:
Election Civility Reminder
This reminder is a new extension of our novel interstitial, the Kindness Reminder. The Election Civility Reminder intervenes when a neighbor may be in the process of posting uncivil election-related content, and provides them with encouragement to restructure their post to comply with Nextdoor’s Community Guidelines. As with the Kindness Reminder, it isn’t meant to discourage disagreement or differing viewpoints, but is instead aimed at supporting neighbors to post content that does not violate guidelines.
Election Resource Guide
A custom guide has been crafted to support community reviewers in understanding and applying Nextdoor’s election-related policies (namely, our policies on discussing politics and on election misinformation). It includes an extensive toolkit for managing conversations about elections and politics.
Discover & Right-Hand Rail
For the third election cycle, Nextdoor has partnered with Vote.org and continues to promote its crucial work. We brought their messaging into the Discover feed, as well as our right-hand rail, with evolving messaging leading up to Election Day.
Tophat Notification
A Vote.org Tophat Notification has been released to all neighbors. This text, which is visible above a neighbor’s election-related post, is currently providing information from Vote.org. A post-election version is built and ready to deploy, as needed. It will direct U.S. neighbors to their local Secretary of State’s website for accurate results in the event of a contested election.
Public Agencies
Our public agency partners are some of the most trusted voices on our platform, so we decided to capitalize on their presence by providing them with nonpartisan voter resources for them to share with their communities in advance of November 8.
Pledges
Nextdoor once again signed Vote.org’s electionday.org pledge, which is a commitment to providing Nextdoor employees with paid time off to get to the polls on Election Day. We also signed the Vote Ready pledge, which signals our commitment to making sure young people have the information and motivation they need to cast their ballots.
For anyone who is eligible to vote in these midterms, we encourage you to cast your ballot to ensure your voice is heard. Learn more about registering to vote and requesting your mail-in ballot at Vote.org, making sure you’re Vote Ready on or before November 8.
To connect with your local neighborhood, download the app or login at nextdoor.com.
