Discover News: How Nextdoor is Bringing Hyperlocal News to Your Neighborhood
In today's fast-paced world, staying informed about what's happening right outside your door can be surprisingly difficult. National headlines dominate our feeds, while the news that most directly impacts our daily lives is local — local road closures, school board decisions, and community events often go unnoticed.
As part of the New Nextdoor that launched in mid-July, we're tackling this challenge head-on with a renewed commitment to hyperlocal information that keeps you informed about what truly matters in your neighborhood.
The Local News Crisis
Unfortunately more than 3,300 local news outlets have shut down across America, since 2006, creating "news deserts" in countless communities. We believe that strong communities need strong local news, and a place to discover and discuss that news with their neighbors.
Venture capitalist and San Francisco Standard co-founder Michael Moritz has expressed the view that "news and information in any city is as vital as water, electricity and gas." We agree.
That's why we've made trusted local news content central to the new Nextdoor experience.
Introducing Nextdoor News
We are excited to introduce news as an integral part of the new Nextdoor. We have redesigned the feed to make news central to the neighbor experience and have already partnered with over 3,500 trusted local publishers. We've partnered with news organizations including the San Francisco Chronicle, The London Standard, and The Toronto Star, and broadcast stations to deliver relevant, timely information about your community directly to your Nextdoor feed. News is available in 77% of the US cities represented on Nextdoor, collectively delivering over 50,000 locally relevant stories each week.
What Makes Our Approach Different
Unlike traditional news aggregators, Nextdoor's approach to local news is uniquely community-centered. Here's what makes it special:
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Hyperlocal Focus and Discovery: News is filtered to ensure local relevance to your specific neighborhood — not just your city, state, or region — while our technology helps surface important community updates that might otherwise get buried.
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Trusted Sources: We've partnered with reputable local publishers to ensure you're getting information from sources you can trust.
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Community Perspective: Neighbor comments appear alongside news stories, adding valuable community context and perspective that you won't find anywhere else. When a local development project is announced, you'll see not just the news story but also what your neighbors think about it.
For Publishers: A New Way to Reach Local Audiences
For our publishing partners, Nextdoor offers a powerful new distribution channel to reach engaged local audiences. Our platform helps quality local journalism find its audience, creating value for both publishers and readers.
Join the Conversation
The new Nextdoor is reimagining how neighborhoods stay informed. By bringing together quality local journalism and community conversation, we're creating a uniquely valuable information ecosystem that serves both residents and local publishers.
We invite you to explore this enhanced news experience on Nextdoor and join the conversation around the local stories that matter to your community. Learn from your neighbors, share your perspective, and stay informed about the issues that impact your daily life.
This is just the beginning of our journey to fulfill our mission — to make every neighborhood feel like home. In our next post, we'll explore how the new Nextdoor helps keep communities safe with timely, relevant alerts during emergencies and everyday situations.
Nextdoor neighbors will need to update their app to experience Nextdoor news. Download or update the new Nextdoor app today on the Apple App store, Google Play store, or visit us online.
Team Nextdoor
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