Nextdoor has provided ways to get involved during Small Business Week on May 2nd – May 5th, 2022
To celebrate Small Business Week, neighbors can support and discover small businesses in their communities. Shopping local is more important than ever. Whether it’s a favorite eatery, local gym, or family-owned hardware store, these businesses are a core part of the neighborhood and Small Business Week is a perfect time to show them some love.
Did you know that there are already over 55 million recommendations for local businesses on Nextdoor? Small businesses are the cornerstones of thriving neighborhoods and truly are the backbones of our communities. Not only do they provide insight, culture, and diversity to each individual neighborhood, but they have shown resilience and persistence these past few years during COVID-19 restrictions with major shifts in how they operate.
98% of Nextdoor neighbors say local businesses help their neighborhoods thrive
Nextdoor connects neighbors with each other and everything nearby — including local businesses. This Small Business Week, neighbors have an opportunity to get involved. Here are three ways you can support local businesses on Nextdoor.
1. Recommend your favorite local businesses on Nextdoor
Neighbors can give recommendations to their favorite local businesses on Nextdoor. These recommendations are crucial for small businesses as they heavily rely on word-of-mouth marketing. Knowing these recommendations come from trusted neighbors helps other neighbors learn more and helps local businesses bring in more customers.
Recommend a local business by leaving a kind comment about your local coffee shop and how it serves the best lattes in town. Or compliment the boutique clothing store down the block for the excellent customer service you received last week. Big or small, recommendations leave a lasting impression for a local business in your neighborhood.
2. Nominate a local business for the Nextdoor 100 using hashtags and @ mentions
Neighbors can also post to your neighborhood with hashtags and @ mentions to give small businesses in their communities the recognition they deserve. Right now, you can nominate a local business to be honored in the first ever Nextdoor 100 by posting to your neighborhood using the hashtag #nextdoor100. The Nextdoor 100 is a celebration of neighbors and local businesses for the difference they make in their community. To nominate a local business, just share their story, add a picture of the nominee (with their permission, if you have one!), and share why they deserve the recognition. Click here to easily post to your neighborhood each day of Small Business Week to nominate a business.
“Angela owns the Hungry Coyote in Lahaina. She feeds the homeless, started a newcomer’s group and organizes weekly events for neighbors to get to know each other and do fun things around the area. She also hosts a monthly book club and is always thinking of how she can bring people together. #nextdoor100”
–Nextdoor 100 nomination from Diane in Lahaina, HI
It doesn’t end there – you can also use other hashtags in your posts like #smallbusinessweek or #shoplocal to shout out your local favorites. Hit the green ‘Post’ button to start a post and use a hashtag like #smallbusinessweek and @ mention your favorite local business and share any insider information neighbors can benefit from.
3. Discover and share new businesses with nearby neighbors
Nextdoor Business Pages are where you can learn about a local business’ store hours, location, services, and more by browsing their recommendations from neighbors. Whether it’s sharing the Joe Hall Roofing Nextdoor Business Page with a neighbor looking for a roofer or searching for local businesses you didn’t know were there, you can depend on Nextdoor Business Pages to give you all the information you need before using a business’ services or visiting in-store.
The unique part about Nextdoor is that it enables online connections that can be taken offline, into the real-world. So, make sure to take the crucial step of paying a visit and connecting with local businesses in-person. And don’t forget to tell businesses you found them on Nextdoor when you’re in for a visit! Encourage them to join the conversation on Nextdoor to turn more neighbors into customers.
Nextdoor connects local business owners with valuable customers — their neighbors. If you are a small business owner, you can turn to Nextdoor to create an online presence with a Nextdoor Business Page, engage neighbors with Business Posts, and grow your business with new Nextdoor Ads. Small Businesses can learn more and get started by claiming a free business page.
Share your favorite local businesses with neighbors this Small Business Week by leaving a recommendation on Nextdoor. Thanks for showing kindness to your local businesses during this year’s Small Business Week.
If you’re a local business looking to reach your neighbors on Nextdoor, you can find out more information at business.nextdoor.com. To connect with your local neighborhood, please download the app or login at nextdoor.com.